trademarks

Trademark lawyers Bill Finkelstein and Cheryl Hodgson discuss the difference between an active website and a passive site for purposes of establishing federal trademark rights. What are the requirements to establish rights on the Internet for both services and when selling goods?

Clients new to the process of trademark registration sometimes ask first “how to copyright a name?” People confuse the terms trademark and copyrights, since patents trademark and copyrights were long ago lumped together by tradition. They are in fact separate and completely different areas of law and expertise. The correct question to ask is “how to trademark a name?” There is no such thing as copyright protection for a name. Instead, a copyright protects the artistic expression of an idea, such as a song, book, photograph, or art. The name of a product or service is covered by a US trademark, so “trademarking a name” is the more appropriate phrase. A trademark serves to identify and distinguish one merchant’s product or service from another.

Where ever you are and whatever you do this holiday season here is our special wish for you.
May your holidays be joyful and all your dreams come true in 2014!
Happy Holidays from Hodgson Legal

While attending Hay House Publishing‘s I CAN DO IT! Pasadena event, Cheryl Hodgson visited with Dr. Patricia Crane and Rick Nichols who lead the world wide licensing program for Hay House HEAL YOUR LIFE® teacher training.

The Hodgson firm developed a global trademark licensing program for the HEAL YOUR LIFE workshop leaders, who train based upon the principle and teachings of founder Louise Hay.