Is Certified-Organic Label a Fraud?

October 11, 2012

Michael Potter, founder of Eden Foods considers the Certified-Organic Label a fraud and refuses to put it on Eden Products.  Potter was interviewed in a recent New York Times article that brings into question whether consumers can trust or rely upon the “Certified-Organics” brand.  Eden Foods is one of the last remaining independent organic companies of any size, with most sizeable organic companies  having already been bought by “Big Food.”

Bear Naked, Wholesome & Hearty, Kashi: all three and more actually belong to the cereals giant Kellogg. Naked Juice? That would be PepsiCo of Pepsi and Fritos fame. And behind the pastoral-sounding Walnut Acres, Health Valley and Spectrum Organics is none other than Hain Celestial, once affiliated with Heinz, the grand old name in ketchup.

Over the last decade, since federal organic standards have come to the fore, giant agri-food corporations like these and others — Coca-Cola, Cargill, ConAgra, General Mills, Kraft and M&M Mars among them — have gobbled up most of the nation’s organic food industry. Pure, locally produced ingredients from small family farms? Not so much anymore.

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